Thursday, May 21, 2015

Guinness Storehouse -- Dublin, Ireland

Barrels of Guinness Beer
One simply cannot think of Dublin without envisioning a traditional Irish pub…and a dark pint of Guinness that inevitable is associated with it.  All that bubbly brew is produced right in the heart of Dublin at the St. James’s Gate Brewery…one of the largest (and most famous) breweries in the world.

The Guinness Storehouse is the seven-story building located at the center of the brewery that has been remodeled inside to resemble a giant pint of Guinness where all floors are designed around a central glass atrium mirroring the shape of the famous pint.  If full the ‘atrium’ pint would hold 14.3 million glasses of the black brew.

The storehouse was once the fermentation plant, but today entertains visitors by acquainting them with every aspect of the famous stout’s production; from making the beer barrels in the cooperage to the creation of the world famous brand.  It is a rich history indeed.

One will even learn how to properly pour a beer.  (A ‘perfect’ pour of Guinness should take 199.5 seconds at a 45-degree angle.)  Watch this video to see how a master brewer pours a pint—How to Pour a Perfect Pint of Guinness (2:22)

Guinness's signature dark brew
Guinness stout is made from four natural ingredients—water, barley, hops and yeast.  The interactive self-guided experience allows visitors to view the brewing process first-hand, smell the hops, touch the barley, hear the waterfalls, and learn every aspect of the brewing process from recipe to marketing.  Inside the Guinness Storehouse – Ingredients and Waterfall (0:30)

The highlight of the tour for many is the opportunity at the end of the tour to partake in a freshly-brewed pint of world-renowned Guinness beer at the Gravity Bar and the 360-degree panoramic views across Dublin from the top floorInside the Guinness Storehouse – The Gravity Bar (0:35)

Founded in 1759 by Arthur Guinness, the operation has expanded over the years down to the River Liffey and across both sides of the street and at one point had its own railway.  A giant gate once stretched across James Street…hence the name of the brewery.

Guinness was originally called Porter and then Stout Porter, before its name changed in the 18th century.  In the 1930s, Guinness employed over 5,000 workers.  With industrialization of the process, the company employs about 600 people, but still produces 2.5 million pints of stout every day.

Join National Geographic as they explore Guinness Beer (45:33) in this documentary.

What to Expect

Guinness Storehouse Gravity Bar
Upon entering the pint glass-shaped building, visitors find themselves in the Atrium on the ground floor.  Here they find the extensive retail store and the beginning of the interactive exhibit, including the company’s 9,000 year lease.

After getting familiar with the main ingredients in Guinness, people are directed to the next level to learn about the brewing process and the different variations of Guinness that are on the market.  Floors 2 through 6 take visitors on an interesting journey back in time to discover the history behind Arthur Guinness, the company and the Guinness Storehouse itself.

By the time visitors reach the 7th and final floor, they will be caught back up to the present and ready to enjoy their pint of the legendary brew in the Gravity Bar.

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